How Much Should You Really Spend on an Engagement Ring & Wedding Band?

When you're ready to propose, one of the first questions that hits is:
“How much should a wedding ring cost?”

It’s a big moment. You want a ring that reflects your love — something memorable, meaningful, and worth every penny. But between diamond markups, custom designs, and pressure from all sides, figuring out what to spend can feel overwhelming. Do you follow that old “three months’ salary” rule? Should you splurge or save?

Let’s break down the real costs — including how much a custom ring costs, what it takes to get a diamond set, and why engagement rings have become so expensive — and how you can find unique affordable wedding rings and affordable wedding bands without sacrificing style, substance, or sentiment.

Why Are Engagement Rings So Expensive?

It’s not just the sparkle — it’s the story (and the marketing) behind the sparkle.

The tradition of diamond engagement rings really took off in the 20th century when De Beers launched its now-iconic “A Diamond is Forever” campaign. Ever since, there’s been a widespread belief that more money equals more love. But that’s just not true — and not practical for most couples.

So why are engagement rings so expensive?

Here’s where the money typically goes:

• The Diamond – Natural diamonds can cost anywhere from $1,000 to over $20,000 depending on cut, clarity, carat, and color. Lab-grown options are more affordable but still pricey if you go big.
  

• The Setting – Fancy halos, custom prongs, or pavé bands can significantly increase the cost.
  

• Brand Name Markups – Designer rings (think Tiffany, David Yurman, Brilliant Earth) come with steep markups just for the label.
  

• Retail Overhead – Traditional jewelers have to cover showroom expenses, commissions, and more.
  
  

At Napoleon Bands, we believe love doesn’t need to come with a luxury tax. That’s why we specialize in standout, story-rich designs that aren’t driven by inflated costs or outdated rules.

How Much Does a Custom Ring Cost?

Custom rings are beautiful because they’re yours. But many people assume “custom” means expensive — and that’s not always the case.

The average custom engagement ring or wedding band can cost:

• $500 to $1,500 for simpler designs or alternative materials like tungsten, titanium, or ceramic.
  

• $2,000 to $6,000+ for traditional diamond-based custom rings with intricate settings or precious metals.
  

• $7,000 to $10,000+ if you’re designing with platinum, high-carat gold, and top-tier stones.
  
  

Napoleon Bands’ pricing ranges from just $150 to $499, making it easy to find a standout ring without blowing your budget.

Customize Your Ring Now!

How Much Does It Cost to Get a Diamond Set?

If you're sourcing your own stone (maybe from a family heirloom or an online seller), you’ll still need to pay to have it set. This cost can vary widely:

• $100 – $500 for standard settings in gold or silver.
  

• $500 – $2,000+ for more complex settings (halo, multi-stone, tension).
  

• $1,000+ for custom work, especially if adjustments are needed to fit the stone or reinforce the band.
  
  

Also, keep in mind: Some jewelers charge extra if you don’t buy the diamond from them. It’s worth checking this up front.

At Napoleon Bands, while we don't currently set customer-supplied diamonds, we do offer ready-to-ship rings and custom engravings that make your band feel just as personal — without the markup or wait.

The Truth Behind “How Much Should a Wedding Ring Cost?”

Let’s get real: There’s no one-size-fits-all answer.

Some people spend $10,000+ on a diamond solitaire. Others spend $300 on a handcrafted tungsten ring and put the rest toward their honeymoon. And both approaches are valid.

Still, if you’re looking for a general guideline, here’s a rough budget breakdown:

Many of our customers spend between $300 and $600 for a Napoleon Bands piece that looks and feels custom — minus the luxury pricing.

Affordable Wedding Bands That Don’t Look Cheap

Budget shouldn’t mean boring. That’s why we craft rings with:

• Bold inlays like crushed opal, turquoise, or meteorite
  

• Durable materials like tungsten carbide and ceramic that outlast gold
  

• Sustainable touches like reclaimed wood and antler
  

• Unique finishes from hammered matte to galaxy swirl patterns
  
  

You won’t find these on every jeweler’s shelf — and that’s the point.

Tips for Choosing the Perfect Ring to Propose With

Choosing a ring to propose with doesn't mean blowing your entire budget. Instead, focus on these things:

1. Know Their Style

Do they lean classic, boho, outdoorsy, or ultra-modern? Don’t guess — check their Pinterest, their jewelry drawer, or ask their best friend.

2. Focus on Meaning, Not Carat

A ring with a backstory (like a meteorite inlay or wood from a meaningful location) can hold far more emotional weight than a high-priced diamond.

3. Don’t Be Afraid of Alternative Materials

Tungsten, ceramic, titanium, and even carbon fiber rings are incredibly durable, modern, and budget-friendly.

4. Size Isn’t Everything — Fit Is

Look for comfort-fit bands and make sure your jeweler offers easy exchanges or resizing options, just in case.

5. Engrave It

Personalizing your ring with a message or date can instantly turn something simple into something unforgettable.

How to Set a Budget That Feels Right

Forget the outdated “three months’ salary” rule. Instead, ask yourself:

• What can I afford without going into debt?
  

• Would I rather spend more on the ring or the honeymoon?
  

• Will this ring still feel meaningful in 10 years?
  
  

Many couples are now opting for modest engagement rings and putting the rest toward experiences, travel, or savings. Others are investing in durable rings they can wear every day — without the fear of loss, damage, or theft.

The goal is to pick something you (and your partner) feel good about — not what Instagram or your jeweler thinks you should buy.

Final Thoughts: Your Ring, Your Rules

The ring you choose to propose with is a symbol — not a statement of income or status. Whether you spend $200 or $2,000, what matters most is that it feels like you.

At Napoleon Bands, we’re here to help you find or create something as unforgettable as your proposal — without the pressure or price tag of traditional jewelers.

Explore our full collection of unique affordable wedding rings and affordable wedding bands online, and discover a ring that tells your story — your way.

Browse our most-loved men’s and women’s wedding bands at NapoleonBands.com — and say yes to a ring you’ll love forever.